Do you want
to improve your relationship with existing B2B customers? Do you want to become
the preferred supplier of your B2B buyers? Looking for an easy way to attract
and engage B2B buyers? If the core objective of your business is to reach to
more and more State, Government or large buying groups, it is time to provide
PunchOut, a protocol that makes it easier for procurement users to connect with
their supplier’s site.
Offering PunchOut catalog can work wonders as far
as increasing B2B business is concerned. In fact, it is now increasingly
becoming a mandatory requirement for doing business with large customers. It
allows customers to directly access their pre-approved contract catalog without
using any login credentials. With this protocol, the procurement application is
directly connected to the supplier store. So once the customer logs into his
procurement application, a single click takes him directly to his contract
catalog.
A PunchOut catalog solution ensures
an efficient ordering process for your B2B customers. The buyer can select and
order products from the supplier’s catalog from within his procurement system. Apart
from streamlining procurement, PunchOut allows customers to send purchase
orders electronically to the supplier. This helps to speed up the order
transmission process, decrease errors and maintain a clear log of orders sent.
No longer
customers have to create a written PO and then email it the supplier. To be
more precise, the paperwork associated with purchase order is eliminated
completely. This is one of the biggest advantages of PunchOut over CIF catalog.
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