Is Your Existing Product Catalog the Right and Exact Fit for Every Single of Your Customers?

If your answer to above question is NO, then this blog post will definitely go a long way in making your business a game changer in the VAR market.

Have you ever bought a pair of shoes that seemed an exact fit for your feet but then you end up exchanging or dumping it because you felt that perhaps you should explore a few more or better options? Well that’s exactly your customers may do to your product catalog if they don’t find it good or right enough to fit into their specific requirements. In today’s technology driven world, where information can be accessed quick and easy at a lightning’s speed, it may hardly take even a moment for a customer to shift from a reseller who can’t give him what he wants to the one who can give it everything the way he wants. No wonder, an increasing number of resellers are switching to VARStreet’s Aggregated Product Catalog module to offer ‘all in one, yet customized’ solutions to their customers and earn higher margins.

VARStreet’s Aggregated Product Catalog has been designed to handle all kinds of features and functions that a VAR and his customer expect from a product catalog. It has connections with all major IT & Office products Distributors for daily download of price
& inventory and also real time price & inventory check with all major suppliers. Let’s see all its features in detail.

• A one stop solution catalog

VARStreet’s aggregated catalog can minimize the complexities involved in maintaining information on thousands of different products under different categories sold by manufacturers. That’s because it is mapped with 20+ distributors and can provide you the best, up-to-date, structured information on IT & Office Supplies products to buy, compare or research them without calling multiple vendors or surfing the vendor websites. Sounds good already, isn’t it?

• Cross Referencing possible in every way

The different sets of nomenclatures adopted for manufacturer’s products by each distributor for categories, sub categories and in a few cases, even for brand names, can be challenging to identify the exact product of your requirement. But VARStreet’s product catalog eliminates any kind of duplication by adopting Etilize’s universally accepted structured taxonomy. So, you can access any SKU by keywords, manufacturer part number, category, sub category, distributors SKU number etc. You can even do a quick product comparison on your fingertips by viewing products from multiple distributors in a single frame with their respective cost, inventory and other relevant details.

• Integration with Etilize for rich content

VARStreet’s integration with Etilize for rich and up to date content will ensure that your catalog looks more powerful and competitive in terms of images, detailed technical specifications, long descriptions, related products, similar products, product collaterals like PDF & videos, EPEAT and other green compliance data.

• Versatility at its best

Whether you are a corporate or a GovEd VAR, a small or big reseller, VARStreet’s product catalog can give you several versatile options including custom catalog, contract catalog management, bundles and standards.

With so many benefits to avail, VARStreet’s product catalog does seem to be a right and exact fit for all your customers! Tell us what you think in the comments box below.

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